Giving Back

Our Purpose

Jewellery That Helps Children Learn

Every Vurchoo purchase helps support children’s education around the world. Because beautiful jewellery should leave more than a lasting impression.

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Vurchoo jewellery supporting children’s education
Children’s education supported by Vurchoo

Our Mission Is Simple

We create beautiful, meaningful jewellery that helps children access education and opportunity.

Vurchoo began with the belief that jewellery could do more than look good. It could carry a story, start a conversation and help create positive change.

Today, our focus is clear: supporting education projects that give children the chance to learn, grow and shape their future.

How It Works

We keep it simple, honest and easy to understand.

1

You Choose Jewellery

You choose a piece designed with meaning, originality and care.

2

We Share Profits

We share between 10–25% of profits with the organisations we support.

3

Children Get Support

Your purchase helps fund education, resources and opportunities for children who need them most.

Why Education?

Education opens doors.

It builds confidence, creates opportunity and gives children the tools to shape their own future.

That is why education sits at the heart of Vurchoo. Every purchase helps support long-term change, not just short-term giving.

More Than Jewellery

Vurchoo is not a charity. We are a jewellery brand built with purpose.

Our customers choose our designs because they love them. The fact that every purchase helps support children’s education makes that choice even more meaningful.

We believe giving back should feel effortless. Small choices, made by many people, can create lasting impact.

Meaningful Vurchoo jewellery with purpose

The Organisations We Support

We are proud to support organisations helping children, young people and communities through education, opportunity and care.

Teach a Man to Fish

Supporting young people through practical education, enterprise and skills that can create long-term opportunities.

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H.O.P.E Cambodia

Helping vulnerable children and communities in Cambodia through education, care and practical support.

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OYT South

Helping young people build confidence, resilience and life skills through adventure, teamwork and challenge.

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Irish Cancer Society

Supporting people affected by cancer through care, information, advocacy and vital research.

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Our Promise

We want our giving to be clear, honest and easy to understand.

Clear Giving

We share between 10–25% of profits with organisations we support.

Education First

Our core focus is helping children access education and opportunity.

Long-Term Impact

We believe in supporting projects that help create lasting change.

Always Improving

We continue to review how we give, who we support and how we communicate our impact.

A Note From Our Founder

“When I started Vurchoo, I did not want ethics to be an afterthought.

I wanted to create jewellery people would love wearing, while also helping children access opportunities that could shape their future.

Over the years, the way we give has evolved, but the purpose has stayed the same: beautiful jewellery that helps create positive change.

Thank you for being part of that.”

Alex Angel-Benscher
Founder & Designer
Vurchoo jewellery that gives back

Wear Something That Matters

Every Vurchoo design is created to be beautiful, meaningful and part of something bigger.

When you choose Vurchoo, you are choosing jewellery with purpose.

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Beautiful Jewellery. Brighter Futures.

Every purchase helps support children’s education around the world.